Connektica Appoints Benjamin Rouger as Head of Sales and Marketing

Toulouse, France, February 24, 2025 – Connektica, the assembly, integration, and testing platform for Aerospace, Space, and Defense (ASD), announces the appointment of Benjamin Rouger as Head of Sales and Marketing. This strategic addition comes as the company accelerates its growth and market expansion in the ASD sector.

 

“Benjamin’s proven track record in scaling sales operations and developing effective go-to-market strategies makes him the ideal leader for our commercial strategy,” said Jeremy Perrin, CEO of Connektica. “His experience driving revenue growth and communicating complex value propositions will be crucial as we expand our reach across the aerospace and defense industries.”

 

As Head of Sales and Marketing, Benjamin will oversee Connektica’s go-to-market strategy, marketing initiatives, and the sales team’s growth.

 

“The ASD sector presents unique challenges in manufacturing processes, quality control, and compliance that Connektica’s platform addresses exceptionally well,” said Benjamin Rouger. “My immediate focus will be on refining our value proposition for each ASD market segment and building a robust commercial organization that can effectively communicate these benefits to manufacturers who need to optimize their production processes.”

 

Benjamin brings extensive experience in growing technology businesses. As Senior Director at Acumatica, the world’s fastest-growing cloud ERP, his team successfully added 100+ VARs to the partner channel, while he developed expertise selling manufacturing solutions to SMBs across multiple industries. This powerful combination of strategic sales leadership and deep understanding of manufacturing technology needs for small and medium businesses uniquely positions him to accelerate Connektica’s growth in the ASD sector.

 

His expertise in building sales operations, creating effective go-to-market strategies, and communicating complex technical solutions will be instrumental in expanding Connektica’s market presence.

 

About Connektica
Founded in 2019, Connektica is a Franco-Canadian startup that has developed an all-in-one assembly, integration, and testing platform for space, aerospace, and defense companies. The company’s cloud platform delivers standardized procedures, automated test sequences, and centralized quality data management, ensuring compliance with the strictest regulations without complex implementation. It provides end-to-end traceability, real-time collaboration, and configurable workflows for both standardized and custom processes, allowing manufacturers to meet aggressive deadlines while maintaining rigorous quality standards.

 

Based in Montreal and Toulouse, the company has more than 20 employees and is rapidly expanding its customer base with plans to deploy its platform to one hundred SMEs by 2028.

 

For more information, visit https://connektica.com/

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